http://www.trekoutfitters.com/ makes Kennith so mad. Probably because he's not viewing "
on Netscape 3.0 or higher"
Fuck I need to get me some official Land Rover coffee:
http://www.trekoutfitters.com/extra/cafe/index.htm
It's a bit of a back burner thing for them, but yes, the site needs to be completely replaced. Again, it costs very little and anyone can do it. They haven't even
made some of those products since 2002...
There is no excuse for that sort of thing at this point.
If people would wrap their thick fucking skulls around the importance of marketing, we'd have a much larger after-market and more unique vehicles. I've got some sad news for you would-be fabricators: Your product does not matter. The quality does not matter. What matters is how and where it's presented, and the value of your brand.
I know you think it's funny, but how funny is it when businesses appear and fold like mayflies, or simply can't afford to invest in standardization? Businesses plant the seeds from which
others grow. If Trek, Tactical, GBR, Overtym, and whoever I'm forgetting (I
shouldn't be forgetting) put that few minutes of effort in, and dedicated an hour or so a week to marketing beyond that, great things would begin to happen.
Some of the people that folded, though, and some that are still here won't have it, though. Even if you offer for free, provide the assets, and build the damned image, they don't do shit with it.
It's ignorance that's responsible, with a side of laziness, complacency, and assuming that if you build stuff, people will just show the fuck up without being prompted. Most of the community isn't actually "in" the community. They don't hang out on Rover forums. It's those people you need; the ones after style.
Cheers,
Kennith
