Trivia time:
Most folks don't know it, but Hellman's Mayonaise was originally a British brand. They were trying to enter the North American market with kind of a PR stunt, shipping the first cases across the Atlantic on the Titannic. Also lost in the mists of time is the fact that the Titannic was to make several ports of call on this side of the pond, sailing to VeraCruz, Mexico after departing New York.
Unfortunately, the Titannic hit the iceberg and sank, with the loss of many lives, and of course, all its cargo.
To this commemorate this loss, the date is know in Mexico as....
wait for it....
Sinko de Mayo.
Cheers