Just came back from a three-day Death Valley trip, with the same group we went many times in the past.
Only half a year ago, it was the most-diverse group, vehicle-wise: the only similar vehicles were an 89 and 95 Classics.
Now - a 93 NAS 110, a Tundra, and five Grenadiers. Out of five Gren owners, four owned Land Rovers in the past or currently own them. One owned nearly every kind of Japanese 4x4.
At a short glance - it is an instantaneous ~$450k loss for JLR, and, weighing the age of the owners, between $400k and $1M in repeat purchases. I don't believe in brand loyalty of RRS and L663 purchasers - most of them will dump them as soon as the problems creep up and the Insta crowd moves on to another status symbol.
Other than that... in about 160 miles on DV dirt, not a single hood was opened, not a tweak to anything.